We will dig into the depth of your target market and search out for the concept suits you best while keeping in the mind the latest trends and your specific Interest.The market, Positioning of your brand in terms of services / pricing and the assortment or product you will be offering.
This will include the studying the LOCATION !
Every retailer should look over their business from time to time. In order to find out new opportunities and fix the bugs currently present in the business. Here we can provide you with the detailed analysis on your business to work for it together.
This retail analysis will be done on the basis of positioning we find after the market research. This will show you the opportunities to grab the most of it and areas to work on to create the maximum impact.
In addition to this internal analysis, there is also much to be learnt from external benchmarking. If the best retailers in our market are doing one thing and we are doing it differently then we should look again at our own strategies and delivery.
we will get you Inspirations from all around the current market and International standards. This will define the overall LOOK and FEEL for the store in terms of assortment structures, product story balance, category balance, colour, price and size architectures, display densities for walls and floors, square metre conversion to linear metre, fixture types, Bust and mannequins strategic planning , POS and graphics, dynamics of change, store layout.